Creating short films allows creative freedom to explore and practice the art of cinema. My foremost principle is ‘entertainment value’ I want the audience to be moved. As a director I am forever discovering how to achieve this. Personally I enjoy films that make me laugh and cry, films that give us a warm feeling in our stomach. In my writing I try to steer away from depressing negative endings.
I enjoy directing narrative driven commercials and I like to explore quirky characters. I have always been active especially in adventure and individual sports, I enjoy capturing the spirit and power of sport with film.
My interest in the work of development organisations and government has led me to direct development documentary’s and advocacy campaigns, working with UNICEF, FAO, EU, and the Government of Lesotho.